Kwanzaa

Released in larger and more specific North American markets November 16th, 2010, is the very first Starbucks Card made for Kwanzaa.
Kwanzaa is a week-long celebration held in the United States honoring universal African heritage and culture, marked by participants lighting a kinara (candle holder). It is observed from December 26 to January 1 every year. Kwanzaa consists of seven days of celebration, featuring activities such as candle-lighting and libations, and culminating in a feast and gift giving. It was created by Ron Karenga and was first celebrated from December 26, 1966 to January 1, 1967.